MaxisIT, a leading provider of clinical data analytics platform that accelerates clinical development, today introduced SMART Optimizer, which harnesses the power of Causal AI to shift traditional machine learning towards general, more human-like intelligence, thus enabling superior decision-making in pharmaceutical and life sciences clinical trials.
Causal AI engine within SMART Optimizer represents a revolutionary advancement in Artificial Intelligence, exceeding conventional Machine Learning by prioritizing cause-and-effect relationships in clinical trials data analysis. This paradigm shift based on Causal AI combined with Generative AI architecture, which is built at enterprise scale to support multi-modal data integration, processing and analytics for pharmaceutical and life sciences industry companies helps move focus on "Next Best Action" to optimize the outcome. This first-of-its-kind AI platform further transforms technology interaction paradigm and offers Generative AI-based various virtual roles to interact with data and take actions across the clinical trials continuum.
SMART Optimizer will accelerate understanding of the root causes of anomalies, poor performance, or identify factors that improve successful development of safe and effective therapies to treat each patient; for example, understanding why there is variability in drug response across patients can further help improve determination of drug efficacy.
"By combining human-intelligence with machines, SMART Optimizer bridges creativity with reasoning, and further supports the ladder of causation across association, intervention, and counterfactuals to drive deeper understanding of Why" said Moulik Shah, CEO, at MaxisIT. "By advancing the causal understanding of evolving events within clinical trials, SMART Optimizer recommends the Next Best Action to empower clinical trials' sponsors to lead with more confident, accurate decision making that results in optimal outcomes."
If you knew you can steer the course of your trial and optimize the outcome, would you proceed? To learn more about SMART Optimizer, join our select, invitation-only leadership council. Member organizations will get to experience and pilot SMART Optimizer.
Source: https://www.maxisit.com/